pricing strategy

pricing strategy
марк. ценовая стратегия, стратегия ценообразования (совокупность положений и принципов, исходя из которых производитель устанавливает цену на свой продукт; разрабатывается исходя из целей компании на рынке)
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Англо-русский экономический словарь.

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Смотреть что такое "pricing strategy" в других словарях:

  • predatory pricing strategy — 1) The pricing of goods or services at such a low level that other firms cannot compete and are forced to leave the market. While it has long been accepted that some firms resort to predatory pricing on occasions, the application of game theory… …   Big dictionary of business and management

  • Pricing strategies — for products or services include the following: Contents 1 Competition based pricing 2 Cost plus pricing 3 Creaming or skimming 4 Limit pricin …   Wikipedia

  • Pricing — is one of the four p s of the marketing mix. The other three aspects are product, promotion, and place. It is also a key variable in microeconomic price allocation theory.Price is the only revenue generating element amongst the 4ps,the rest being …   Wikipedia

  • pricing — pric‧ing [ˈpraɪsɪŋ] noun [uncountable] 1. COMMERCE the prices of a company s products or services in relation to each other and in relation to those of their competitors, and the activity of setting them: • Aggressive pricing (= cheaper prices… …   Financial and business terms

  • strategy — / strætədʒi/ noun a plan of future action ● a marketing strategy ● a financial strategy ● a sales strategy ● a pricing strategy ● What is the strategy of the HR department to deal with long term manpower requirements? ● Part of the company’s… …   Marketing dictionary in english

  • strategy — The general or specific approach to investing that an individual, institution, or fund manager employs. Bloomberg Financial Dictionary * * * strategy strat‧e‧gy [ˈstrætdʒi] noun strategies PLURALFORM 1. [countable] COMMERCE a plan or series of… …   Financial and business terms

  • strategy — noun ADJECTIVE ▪ effective, good, sound (esp. AmE), successful, winning ▪ bad, poor ▪ alternative, d …   Collocations dictionary

  • Strategy+Business — Infobox Newspaper name = Strategy+Business caption = Q1 2008 / Issue 50 cover of Strategy+Business type = Quarterly Business Periodical format = Magazine owners = Booz Company publisher = Booz Company foundation = 1995 editor = chiefeditor =… …   Wikipedia

  • pricing — noun Pricing is used before these nouns: ↑strategy Pricing is used after these nouns: ↑congestion, ↑road …   Collocations dictionary

  • Predatory pricing — Competition law Basic concepts History of competition law Monopoly Coercive monopoly Natural monopoly …   Wikipedia

  • Congestion pricing — Typical traffic congestion in an urban freeway. Shown here I 80 Eastshore Freeway, Berkeley, United States …   Wikipedia


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